All case studies

Before launch

Collectors show up in who they follow, not in their bio.

A drop lives or dies on whether real collectors see it in the first days, and searching X for "NFT" returns everyone who ever used the word. This play starts from lists ranked by X activity and follow behavior, then turns the right cut into outreach.

For: NFT projects and marketplaces preparing a drop

01 · Intelligence

Pick the kind of collector your drop needs

NFT World groups ready-made lists by the question they answer. Some rank people by how many collections they touch, some by how much they post, and some by what they follow.

  • Broadest NFT Collectors for a new collection, Most Active NFT Traders for tooling aimed at people deep in the market
  • Blue-Chip Collectors requires following three or more blue-chip collections
  • Just said it cards show who announced a mint or posted a purchase this month
02 · Access

Save the cut, then reach it two ways

Add the accounts to a saved list and check who is real before you send. Then DM collectors from your own X accounts, or make the list the only people who can join a campaign.

  • Quality shows how many members are Real & active, Dormant 90d+ or Farm-pattern
  • Launch Campaign › Auto DMs sends from your own X accounts
  • Or add the list under Saved lists in Build your eligibility list
03 · Proof

See who you can reach, and who replied

The list header shows how many collectors your accounts can reach by DM before you send. Once the campaign runs, Results shows who replied and who is interested.

  • Hover the reach count to see who can't receive DMs or is on your DM Block list
  • Relationship: Mutual, Follows you, You follow or No connection for each collector
  • Results with Sent, Replied and Interested

Fine print, up front

  • Trading activity is measured from posts, not wallets. Treat these lists as actively engaged in the market, not verified on-chain buyers.
  • Project and artist classification is model-assigned, so skim the edges of a list before a high-stakes send.
  • Auto DM sends from your own connected X account through X's official API. No cookies, no proxies.
  • Auto DM senders must be X Premium, and collectors whose X settings reject DMs from accounts they don't follow are skipped.
  • Marketplace Audiences is the broadest and loosest collector list. Blue-Chip Collectors and Tooling-Grade Traders are narrower and more reliable.

Start with the intelligence, free

No sign-up. Dopamyn builds an audience for you in under a minute.

Ideal customer profileDiscover the right audience for my brandInspect a generated ICP for a sample brand.

Next on the timeline

Slow growth ain't dope